{"id":19365,"date":"2024-06-05T03:50:29","date_gmt":"2024-06-05T03:50:29","guid":{"rendered":"https:\/\/stratbeans.com\/?page_id=19365"},"modified":"2024-06-05T03:50:29","modified_gmt":"2024-06-05T03:50:29","slug":"transforming-pharma-training-with-cutting-edge-elearning-solutions","status":"publish","type":"page","link":"https:\/\/stratbeans.com\/transforming-pharma-training-with-cutting-edge-elearning-solutions\/","title":{"rendered":"Transforming Pharma Training with Cutting-Edge eLearning Solutions"},"content":{"rendered":"

[vc_row][vc_column][vc_empty_space height=”100px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=”19374″ img_size=”large” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n

Transforming Pharma Training with Cutting-Edge eLearning Solutions<\/h1>\n

Leveraging Explainer Videos for Salesforce Engagement and Retention<\/h3>\n

About the Company<\/strong><\/h5>\n

The client, headquartered in London, is a prominent pharmaceutical company established in 2002. Over the years, it has grown to become the world’s tenth-largest pharmaceutical company in the world. Recognized for its huge impact in the industry, the company secured a coveted spot on the 2022 Fortune Global 500 list, joining other leading pharma enterprises.\u00a0<\/span><\/p>\n

Business Need\u00a0<\/b><\/h5>\n
    \n
  • The client wanted to create engaging eLearning videos for their internal team, especially field reps and salespeople responsible for promoting and selling the company’s products.\u00a0<\/span><\/li>\n
  • They wanted to educate and train their salesforce about human anatomy on concepts such as the immune system, deficiencies like calcium and zinc, and other common diseases.<\/span><\/li>\n
  • They also required videos explaining the concepts of immunology and vaccinology and demonstrating how the company\u2019s drugs help treat specific deficiencies or diseases.\u00a0<\/span><\/li>\n<\/ul>\n
    Challenges\u00a0<\/b><\/b><\/h5>\n
      \n
    • Globally Dispersed Workforce: <\/b>Providing refresher training post completion of classroom sessions was time-consuming which led to reduced employee participation.<\/span><\/li>\n
    • Regulatory Compliance: <\/b>Maintaining high knowledge retention in classroom sessions and its application in real-world scenarios resulted in potential compliance gaps.<\/span><\/li>\n<\/ul>\n
        \n
      • <\/li>\n
      • Evolving Learning Needs: <\/b>As the learning culture evolved with digitization and training methods advanced, it was essential to support continuous learning initiatives and provide relevant training.\u00a0<\/span><\/li>\n<\/ul>\n
        Our Solution<\/b><\/h5>\n
          \n
        • We focused on adopting visual training methods to facilitate better comprehension.\u00a0<\/span><\/li>\n
        • We utilized high-quality graphics and 3D models of human anatomy to simplify complicated medical concepts.\u00a0<\/span><\/li>\n
        • We also created animations to illustrate the high impact of deficiencies in the human body and how drugs can contribute to improving overall health.\u00a0\u00a0<\/span><\/li>\n
        • In addition, we utilized various content display methods including short explainer videos with character animations and graphics to increase engagement.\u00a0<\/span><\/li>\n<\/ul>\n
          Benefits<\/b><\/h5>\n
            \n
          • Engaging Videos<\/b>: 3D explainer videos covered all major aspects from drugs prescribed for specific ailments to drug dosage recommendations based on age and target demographics.\u00a0<\/span><\/li>\n
          • Improved R&D:<\/b> Salespeople became more proficient in conducting <\/span>research and developing the latest vaccines<\/b>, which led to the introduction of more alternatives in the market.\u00a0<\/span><\/li>\n
          • Enhanced Training: <\/b>Medical reps were adequately <\/span>trained and equipped <\/b>with the relevant knowledge to educate healthcare professionals and consumers about product usage and demonstrations.\u00a0<\/span><\/li>\n
          • Improved Retention: <\/b>Visual learning techniques improved knowledge retention and employee participation by <\/span>45% and 77% <\/b>respectively.<\/span><\/li>\n
          • Better Understanding of Medical Concepts:<\/b> These interactive videos also helped enhance employees’ understanding of medical concepts, contributing to the <\/span>success of the company\u2019s product portfolio<\/b>.\u00a0<\/span><\/li>\n
          • Positive Long-Term Outcomes<\/b>: Long-term data, such drug efficacy further underscored the positive outcomes of the visual learning initiative.<\/li>\n<\/ul>\n

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